Question: The case summaries need to answer two questions: ( a ) what is the key problem in the case? and ( 2 ) How would
The case summaries need to answer two questions: a what is the key problem in the case? and How would you go about solving the stated key problem?
Do not completely rely on the below questions for discussion. These questions are meant to signal the main issues addressed during the class discussion. Use these questions and other case facts and your ideas to provide a thorough analysis of the case.
What led to Gardner's success during the late s
What were some of the important components of Gardner's sales strategy?
Did Gardner introduce new brands? Why or Why not?
Comment on Namaste's expansion to new markets.
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