Question: The CRM continuum is an important concept to remember when building your first stage of the CRM process. It provides a guide to the main

The CRM continuum is an important concept to remember when building your first stage of the CRM process. It provides a guide to the main goals of CRM, and highlights three important factors in a CRM system. What are the three important factors in a CRM system?
a. computers, customers, care
b. technology, strategy, marketing
c. marketing, needs, technology
d. customer, values, needs

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