The difference between a company competence and a core competence is that a company competence is an activity that a firm performs consistently well and at acceptable cost whereas a core competence is an activity that a company not only performs quite well but is central to its strategy and competitiveness. O a competence is grounded in the experience and expertise of a company's work force whereas a core competence is based on mastery of an important production technology. a company competence represents proficiency in performing a secondary or support-related value chain activity whereas a core competence relates to proficiency in performing a primary value chain activity. a company competence refers to a company's best-executed operating strategy and a core competence refers to a company's best-executed functional strategy. O a company competence qualifies as a resource strength whereas a core competence concerns the value chain activity that a company performs at the lowest cost compared to rivals. Which one of the following is not part of conducting a SWOT analysis? O Drawing conclusions about the attractive and unattractive aspects of company's overall business situation and deciding where on the scale from "alarmingly weak" to "exceptionally strong" its overall situation and future prospects rank O Identifying a company's market opportunities and the external threats to its future profitability and well-being O Determining whether the company's competitively important strengths are appropriately matched to the industry's key success factors O Translating the conclusions about the company's overall business situation into strategic actions to better match the company's strategy to its competitively relevant internal strengths and market opportunities, to correct its important internal weaknesses, and to defend against external threats to its future well-being. O Identifying a company's competitively important internal strengths and competitive weaknesses