Question: The five forces define the industry structure. The industry structure determines the industry s long - run profit potential because it determines how the value

The five forces define the industry structure. The industry structure determines the industry

s long

-

run profit potential because it determines how the value created by the industry is divided

how much is retained by companies in the industry, how much is bargained away by customers and suppliers, how much it is limited by substitutes, or constrained by potential entrants.

The five forces define the industry structure. The industry structure determines the industry

s long

-

run profit potential because it determines how the value created by the industry is divided

how much is retained by companies in the industry, how much is bargained away by customers and suppliers, how much it is limited by substitutes, or constrained by potential entrants.

True

False

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