Question: The form vs. function debate is ever present in marketing discussions. Some marketers believe product performance is the be-all and end-all. Other marketers maintain that

The "form vs. function" debate is ever present in marketing discussions. Some marketers believe product performance is the be-all and end-all. Other marketers maintain that the style (the look, feel, and other design elements) of products are what really make the difference. Take a position on what you believe. Is product performance the key to brand success or is product aesthetics the key to brand success? Maybe both?

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