Question: The Future Lab Program, which is a part of Sony's investment in R&D, embraces an approach to technological R&D that emphasizes an open creative environment

The Future Lab Program, which is a part of Sony's investment in R&D, embraces an approach to technological R&D that emphasizes an open creative environment and direct lines of communication with society, with the end goal being to co-create new lifestyles and customer value. Does Sony create significant customer value? Does Sony create new lifestyles?

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