Real-time marketing is a shift for traditional marketers who can now digitally link brands to important moments

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Real-time marketing is a shift for traditional marketers who can now digitally link brands to important moments in customers' lives. Explain how real-time marketing was used in the Ice Bucket Challenge. Why was this campaign successful?

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Employment Law for Human Resource Practice

ISBN: 978-1111972196

4th edition

Authors: David J. Walsh

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Posted Date: Mar 14, 2021 07:31 AM

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Real-time marketing is a shift for traditional marketers who can now digitally link brands to important moments

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Employment Law for Human Resource Practice

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