The Importance of Marketing in Your Organization Why is marketing important to an organization? Describe key benefits
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The Importance of Marketing in Your Organization Why is marketing important to an organization? Describe key benefits to implementing a marketing concept, and explain how employees in at least two other roles participate in marketing. For example, how does the accounting department participate?
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Management People Performance Change
ISBN: 978-0132176408
1st edition
Authors: Luis R. Gomez Mejia, David B. Balkin
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