Question: The information-processing view of the consumer is considered incomplete because: A. Consumers do a lot more than just process information B. Marketing messages exist in

The information-processing view of the consumer is considered incomplete because:

  • A. Consumers do a lot more than just process information
  • B. Marketing messages exist in the social and natural world, not in a lab
  • C. It doesnt account for many other external factors that shape decisions
  • D. All of the above

An important function of advertising in the cultural view of the consumer is to transmit __________.

  • A. Community
  • B. Life stage
  • C. Meaning
  • D. Social class

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