Question: The inside - out and outside - in perspectives are used to explain the conceptual fit between an organisations internal and external environment. After researching

The inside-out and outside-in perspectives are used to explain the conceptual fit between an organisations internal and external environment. After researching TFGs Bash, argue whether TFG has utilised an inside-out or outside-in perspective when they created Bash.Your answer should contain the following points: Provide a brief introduction to the inside-out and outside-in perspectives. Distinguish between the inside-out and outside-in perspectives. Determine whether TFGs Bash is using an inside-out or outside-in perspective and provide arguments/examples to support your determination. Provide recommendations for Bashs current approach, which may strengthen its strategic link to the market.You are required to use a minimum of two additional academic sources, excluding the prescribed textbook, to support your argument/discussion/analysis/evaluation. Wikipedia/Investopedia/ Social Media are

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