Question: The key to avoiding ethical conflicts in marketing practices is: Develop a code of business behavior Prohibit employees from receiving gifts from suppliers or customers

The key to avoiding ethical conflicts in marketing practices is: Develop a code of business behavior Prohibit employees from receiving gifts from suppliers or customers Prohibit employees from receiving gifts from suppliers or customers Provide harsh punishments for unethical behavior That senior management involves ethics in the corporate culture by training employees and integrating ethical codes, values and standards into daily operations

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