Question: The main difference between qualitative and quantitative data is which of the following: a . Qualitative data is in the form of spoken words as
The main difference between qualitative and quantitative data is which of the following:
a Qualitative data is in the form of spoken words as opposed to numbers
b experiences, attitudes perceptions and feeling are nonconsequential in business research
c context can best be gauged by hard facts
d there is never enough time to interview all stakeholders
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