The main lessons that can be learned by the multinationals organizations from the recent political and bribery scandals are that the image of the organization can be hampered in a great deal if the name of these companies also indulged in this kind of scandals. The best way to ensure a good public image is to adhere to the ethical and legal practices both in the country and in a foreign country. It is the quality and the service that are the most important in the business and thus the focus of the firm must be on facilitating a more qualitative approach to the competitiveness of the firm rather than using short cuts such as bribery. This can also result in a fall in share value and loss of investment for the company.

A typical example can be seen when Lockheed Corporation executive was found of bribing one million dollar bribe to a member of the Egyptian parliament so that the company can win the sales contract of aircraft to the Egyptian military. In order to avoid this kind of unethical practice, the company should rather focus on the need of the Egyptian government and deal and negotiate with them the best sale agreement and deal rather than being the members of parliament.

In the second case, the German MNC Siemens was fined a total sum of $1.6 Billion in the bribery case in order to settled down the allegation imposed against it by U.S. and European authorities.. The company was accused of being involved in giving bribery of more than $1 billion in the different countries all over the world.

How can Siemmens solve their problems in regards to their new image?