The main purpose of the assignment is to develop a strong foundation of business research and writing skills that will, hopefully, serve you in your academic and work career. Specifically, you will:

• Explore the impact of the Covid-19 pandemic on Rogers( IT and Media) Canadian business firm, together with the ways and means used by the firm to deal with, and respond to, the pandemic and to ensure its survival as well as its viability
• Craft a professional-looking business report with MLA citing of sources using the references and formatting functionality of Microsoft Word
• Familiarize yourself with the management and operations of real-world business including the multiple aspects of social responsibility, the entrepreneurial process, and the various challenges facing Canadian firms

The body of the report should include the following five components:

1. Short Introduction the main purpose of which is to orient the reader to the main

objective (s) of the report and its main elements;

2. Basic Information about the firm under consideration, including areas

of activity, i.e., type of goods/service it provides, geographical operations, management

structure, total employment, and its economic situation before the onset of Covid-19

3. The Pandemic Challenge including the economic position of the firm before the onset of

Covid-19, impacts on the viability and profitability of the firm, on employment, on ways

of conducting business, type of assistance, if any, the firm is getting from the government

be it at the federal, provincial and/or municipal level, and future prospects

4. Lessons Learned from this unprecedented emergency situation in terms of planning for

emergencies, conducting business operations, physical design of space, and training

programs for employees

5. Conclusion summarising the main findings of the research paper, as well as the relevance

of the paper, using a point-by-point or bullet points to highlight both the findings of the

research paper and its relevance to anyone of the topics covered in the course.

Criteria

(1) Introduction: Does the introduction orient the reader to the subject matter of the paper? Has the purpose and organization been given clearly and concisely?

(2) Organization: Is there a table of contents? Are there headings and sub-headings? Is the organization logical?

(3) Amount of Research Material: Are there sufficient quantitative facts, materials, and research to support the arguments put forward in the report?

(4) Conclusion: Does the report/paper end with a good summary of the findings? Does it include any relevance to anyone of the topics covered in the course?

(5) Footnotes/Bibliography: Are footnotes and bibliographical materials accurately made use of ?

(6) Mechanics, Syntax, and Grammar: Are there careless/avoidable errors in expression, grammar, spelling, and typing? Are sentences and phrases properly constructed?

Criteria

(1) Introduction: Does the introduction orient the reader to the subject matter of the paper? Has the purpose and organization been given clearly and concisely?

(2) Organization: Is there a table of contents? Are there headings and sub-headings? Is the organization logical?

(3) Amount of Research Material: Are there sufficient quantitative facts, materials, and research to support the arguments put forward in the report?

(4) Conclusion: Does the report/paper end with a good summary of the findings? Does it include any relevance to any one of the topics covered in the course?

(5) Footnotes/Bibliography: Are footnotes and bibliographical materials accurately made use of?