The main purpose of the assignment is to develop a strong foundation of business research and writing skills that will, hopefully, serve you in your academic and work career. Specifically, you will:

• Explore the impact of the Covid-19 pandemic on Rogers( IT and Media) Canadian business firm, together with the ways and means used by the firm to deal with, and respond to, the pandemic and to ensure its survival as well as its viability
• Craft a professional-looking business report with MLA citing of sources using the references and formatting functionality of Microsoft Word
• Familiarize yourself with the management and operations of real-world business including the multiple aspects of social responsibility, the entrepreneurial process, and the various challenges facing Canadian firms
• The body of the report should include the following five components:

• 1. Short Introduction the main purpose of which is to orient the reader to the main

  objective (s) of the report and its main elements;

  2. Basic Information about the firm under consideration, historical background,

  including areas of activity, i.e., type of goods/service it provides, geographical

  operations, management structure, total employment, and its economic situation before

  the onset of Covid-19

  3. The Pandemic Challenge including the economic position of the firm before the onset of

  Covid-19, impacts on the viability and profitability of the firm, on employment, on ways

  of conducting business, type of assistance, if any, the firm is getting from the government

  be it at the federal, provincial and/or municipal level, and future prospects

  4. Lessons Learned from this unprecedented emergency situation in terms of planning for

  emergencies, conducting business operations, physical design of space, and training

  programs for employees

  5. Conclusion summarising the main findings of the research paper, as well as the relevance

  of the paper, using a point-by-point or bullet points to highlight both the findings of the

  research paper and its relevance to anyone of the topics covered in the course