The most competitively effective and very likely most profitable long$-$term approach to reduce or eliminate the impact of paying tarifts on pairs imported to a company's distribution warehouse in Europe$-$Africa is to

purnue a strategy of selling footwear to retailers in Europe$-$Africa at a wholesale price of $$39$ per pair or less$--$no import tariffs have to be paid on branded pairs shipped to footwear retailers in Europe$-$Africa when the wholesale price is below $$40$ per pair.

pursue a strategy of selling fewer pairs in Europe$-$Africa than rival companies, which will then keep the company's costs for import tarifts in Europe$-$Africa lower than those of rivals and give the company a competitive advantage based on low tariff costs on its sales in Europe$-$Africa.

build and equip a production facility in Europe$-$Africa and then expand it as may be needed to supply all $($or at least most$)$ of the pairs the company intends to try to sell in Europe$-$Africa.

out distribution and warchouse expenses and marketing expenses per pair sold in Europe Africa by enough to cover some$/$all of the tariff costs.

raise the selling prices of all footwear being marketed in Europe$-$Africa by enough to cover some$/$all of the tariff costs.