The name of the company selected is Apple Inc. The chosen product is a TV since Apple
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Question:
The name of the company selected is Apple Inc. The chosen product is a TV since Apple doesn't have a TV. The name of the TV is iTV.
Answer the following questions:
What is your promotional mix (include at least 2 tools/strategies)
Explain why you chose the promotional strategies that you have selected also taking into consideration what was discussed
Factors Affecting the Promotional Mix and other considerations explained.
Related Book For
Financial Accounting and Reporting a Global Perspective
ISBN: 978-1408076866
4th edition
Authors: Michel Lebas, Herve Stolowy, Yuan Ding
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