The outline of the financial analysis: 1. Title 2. Introduce the company and frame your report (make sure you state the purpose of the report) 3. Discuss the Income statement and balance sheet (must include 5 years as exhibits) a. Discuss the trends for the company b. Do these trends echo the industry? If not discuss reasons why. Do the numbers differ from the competitors and why. c. Is there anything to be concerned about? 4. Discuss the Common sized income statement (3-5 years must include as an exhibit) a. Discuss the trends b. Identify any changes c. Discuss if their common sized numbers differ from their competitors and why? d. Is there anything to be concerned about? 5. Do the Ratio Analysis (profitability, liquidity, operating/asset management, debt, industry specific) for the last 3 years. I want numbers. a. Compare to industry averages for the last 3 years (identify who is in your average and must include ratios as an exhibit). b. Identify the best and worst performing firm in the industry. Explain why. 6. What has earnings been and how has this effected share price. What do analysts say about the firm meeting its target earnings. What about other