Question: The perception process begins when a consumer modifies his or her behavior due to a change in attitudes. recognizes that he or she has an

The perception process begins when a consumer
modifies his or her behavior due to a change in attitudes.
recognizes that he or she has an unmet need.
is exposed to either an internal or external stimulus.
is motivated by an inward drive.
 The perception process begins when a consumer modifies his or her

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