Question: The q , portrays consumers' attitudes as a function of their assessments of the attributes a product has ( or doesn't have ) . Multi

The q, portrays consumers' attitudes as a function of their assessments of the attributes a product has (or doesn't have).
Multi-attribute model
Tri-component attitude model
Attitude toward behavior model
Attitude toward object model
The q, portrays consumers' attitudes as a function of their assessments

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