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Discuss 4(four) reasons why Apple chose to develop new products and the impact this has had on the operations of Apple.

Question 1 [25 Marks] Read the article below and answer the questions that follow. The changing dynamics in the worldwide mobile phone market: creating excellence through innovation management and collaborative relationships, Introduction Recent developments in supply chain management (SCM) practices and information technology (IT) have revolutionized the whole process of product innovation and introduced the updated concept to the market, which has resulted in shortening both the product life cycle and the time required to bring a product to the market. This phenomenon is best reflected by how the scenario in the market segment of mobile phones is presently changing. An example of this phenomenon is Nokia, which ruled the market in terms of share for many years during the features- based mobile phones era, and is continuously yielding space to the aggressive market penetration by emergent players, Apple is not just crushing its rivals through superiority in design, Steve Jobs deep experience in hardware mass production (early Apple, NeXT) has created an unrivalled exclusive supply chain of advanced technology literally years ahead of any other producers. Once the technologies become sufficiently commoditized, Apple is able to compete effectively on cost and undercut rivals. It is not true that Apple only makes premium products - it does makes them but only in that their products are literally more advanced than anything else (1.e. the price premium is not just for design), and once the product line is no longer premium, they are produced cheaper than competitor equivalents, yielding higher margins and more cash, which results in more ability to perpetuate the cycle. An interesting part is that the seemingly well-sourced Quora responder credits Steve Jobs with this strategy, even though the operations guy", "supply chain genius" at Apple is usually thought to be its COO Tim Cook. It goes to show just how deep Jobs' expertise and methods run and how different Apple will probably be without him. Adapted from: Emerald Emerging Markets Case https://doi org/10.1108/EEMCS-02-2014-0037 Studies, Vol.5 Issue: 1. pp. 1-7 Discuss 4 (Four) reasons why Apple chose to develop new products and the impact this has had on the operations of Apple. [25 Marks Read the article below and answer the questions that follow The changing dynamics in the worldwide mobile phone market creating excellence through innovation management and collaborative relationships Introduction Recent developments in supply chain management (SCM) practices and information technology (IT) have revolutionized the whole process of product innovation and introduced the updated concept to the market, which has resulted in shortening both the productie cycle and the time required to bring a product to the market. This phenomenon is best reflected by how the scenario in the market segment of mobile phones is presently changing. An example of this phenomenon is Nokia, which ruled the market in terms of share for many years during the features based mobile phones era, and is continuously yielding space to the aggressive market penetration by emergent players Apple is not just crushing its rivals through superiority in design, Steve Jobs deep experience in hardware mass production (early Apple. NeXT) has created an unrivalled exclusive supply chain of advanced technology literally years ahead of any other producers. Once the technologies become sufficiently commoditized Apple is able to compete effectively on cost and undercut rivals. It is not true that Apple only makes premium products - it does makes them but only in that their products are literally more advanced than anything else the price premium is not just for design and once the product line is no longer premium, they are produced cheaper than competitor equivalents yielding higher margins and more cash, which results in more ability to perpetuate the cycle. An interesting part is that the seemingly well-sourced Quora responder credits Steve Jobs with this strategy, even though the operations guy. "supply chain genius' at Apple is usually thought to be its COO Tim Cook. It goes to show just how deep Jobs' expertise and methods run and how different Apple will probably be without him. Case Studies, Vol.5 Issue: 1. pp. 1-7. Adapted from: Emerald Emerging Markets https:/doiorg/10.110B/EEMCS-02-2014-0037 Discuss 4 (Four) reasons why Apple chose to develop new products and the impact this has had on the operations of Apple. Question 1 [25 Marks] Read the article below and answer the questions that follow. The changing dynamics in the worldwide mobile phone market: creating excellence through innovation management and collaborative relationships, Introduction Recent developments in supply chain management (SCM) practices and information technology (IT) have revolutionized the whole process of product innovation and introduced the updated concept to the market, which has resulted in shortening both the product life cycle and the time required to bring a product to the market. This phenomenon is best reflected by how the scenario in the market segment of mobile phones is presently changing. An example of this phenomenon is Nokia, which ruled the market in terms of share for many years during the features- based mobile phones era, and is continuously yielding space to the aggressive market penetration by emergent players, Apple is not just crushing its rivals through superiority in design, Steve Jobs deep experience in hardware mass production (early Apple, NeXT) has created an unrivalled exclusive supply chain of advanced technology literally years ahead of any other producers. Once the technologies become sufficiently commoditized, Apple is able to compete effectively on cost and undercut rivals. It is not true that Apple only makes premium products - it does makes them but only in that their products are literally more advanced than anything else (1.e. the price premium is not just for design), and once the product line is no longer premium, they are produced cheaper than competitor equivalents, yielding higher margins and more cash, which results in more ability to perpetuate the cycle. An interesting part is that the seemingly well-sourced Quora responder credits Steve Jobs with this strategy, even though the operations guy", "supply chain genius" at Apple is usually thought to be its COO Tim Cook. It goes to show just how deep Jobs' expertise and methods run and how different Apple will probably be without him. Adapted from: Emerald Emerging Markets Case https://doi org/10.1108/EEMCS-02-2014-0037 Studies, Vol.5 Issue: 1. pp. 1-7 Discuss 4 (Four) reasons why Apple chose to develop new products and the impact this has had on the operations of Apple. [25 Marks Read the article below and answer the questions that follow The changing dynamics in the worldwide mobile phone market creating excellence through innovation management and collaborative relationships Introduction Recent developments in supply chain management (SCM) practices and information technology (IT) have revolutionized the whole process of product innovation and introduced the updated concept to the market, which has resulted in shortening both the productie cycle and the time required to bring a product to the market. This phenomenon is best reflected by how the scenario in the market segment of mobile phones is presently changing. An example of this phenomenon is Nokia, which ruled the market in terms of share for many years during the features based mobile phones era, and is continuously yielding space to the aggressive market penetration by emergent players Apple is not just crushing its rivals through superiority in design, Steve Jobs deep experience in hardware mass production (early Apple. NeXT) has created an unrivalled exclusive supply chain of advanced technology literally years ahead of any other producers. Once the technologies become sufficiently commoditized Apple is able to compete effectively on cost and undercut rivals. It is not true that Apple only makes premium products - it does makes them but only in that their products are literally more advanced than anything else the price premium is not just for design and once the product line is no longer premium, they are produced cheaper than competitor equivalents yielding higher margins and more cash, which results in more ability to perpetuate the cycle. An interesting part is that the seemingly well-sourced Quora responder credits Steve Jobs with this strategy, even though the operations guy. "supply chain genius' at Apple is usually thought to be its COO Tim Cook. It goes to show just how deep Jobs' expertise and methods run and how different Apple will probably be without him. Case Studies, Vol.5 Issue: 1. pp. 1-7. Adapted from: Emerald Emerging Markets https:/doiorg/10.110B/EEMCS-02-2014-0037 Discuss 4 (Four) reasons why Apple chose to develop new products and the impact this has had on the operations of Apple