Question: The resource-based view (RBV) is a managerial framework used to determine the strategic resources a firm can exploit to achieve sustainable competitive advantage. Evaluate on

The resource-based view (RBV) is a managerial framework used to determine the strategic resources a firm can exploit to achieve sustainable competitive advantage. Evaluate on how RBV leads to achieving a sustainable competitive advantage (SCA) and recommend ways to address any shortcomings of the RBV model in achieving SCA.

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