Question: The sleeper effect: Question 1 options: 1 ) is a communication phenomenon. 2 ) is typically more prevalent for low - involvement purchases. 3 )

The sleeper effect:
Question 1 options:
1)
is a communication phenomenon.
2)
is typically more prevalent for low-involvement purchases.
3)
changes consumer attitudes such that non-credible sources produce attitude change similar to credible sources over time.
4)
is a communication phenomenon, is typically more prevalent for low-involvement purchases and changes consumer attitudes such that non-credible sources produce attitude change similar to credible sources over time.

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