Question: The stage of the new - product development process that exposes actual products to prospective consumers under realistic purchase conditions to see if they will

The stage of the new-product development process that exposes actual products to prospective consumers under realistic purchase conditions to see if they will buy is referred to as
Multiple Choice
:22
development.
market testing.
business analysis.
commercialization.
screening and evaluation.
 The stage of the new-product development process that exposes actual products

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