Question: The U . S . Postal Service ( USPS ) argues that its express service is comparable to what FedEx offers and that its prices
The US Postal Service USPS argues that its express service is comparable to what FedEx offers and that its prices are
much lower. Yet, FedEx dominates the industry with more than market share. Which of the following explains this
situation?
USPS should lower its prices even further to increase market share
In the express delivery market, USPS has competitive advantage
FedEx is perceived as offering greater customer value
Customers are extremely price sensitive
FedEx has been around longer than USPS
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