The value chain of Adidas has extended across the globe. Since the 1980s, the labor-intensive parts of
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The value chain of Adidas has extended across the globe. Since the 1980s, the labor-intensive parts of shoe and clothing manufacturing have been moved to locations with low labor costsoften involving independent suppliers. What is this practice known as?
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International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
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