Question: The variables measured in BCG Matrix are: A . Supplier power, Buyer power B . Stars; Dogs C . Cash cows; Question marks: D .

The variables measured in BCG Matrix are:
A. Supplier power, Buyer power
B. Stars; Dogs
C. Cash cows; Question marks:
D. Threat of substitutes; Barriers to entry
E. Market share; Market growth
 The variables measured in BCG Matrix are: A. Supplier power, Buyer

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