This assignment requires the completed information from the Situation Analysis $($available in CAPSIM$).$ It is intended to help you understand some of the factors that you can use when developing your strategy for competition.

The Situation Analysis has five areas: Perceptual Map, Demand Analysis, Capacity Analysis, Margin Analysis and Consumer Report. Once you complete it$,$ answer the following questions.

$1.$ On the Perceptual Map, all segments drift to the lower right. Which segment drifts at the fastest rate? Which drifts at the slowest?

$2.$ On a unit demand basis, the Performance Segment is growing at the fastest rate, $19\mathrm{.}8\%$ each year. In which round will demand for Performance products exceed the demand for Size products?

$3.$ Explain how increasing First Shift Capacity can reduce per unit labor costs.

$4.$ Automation reduces per unit labor costs but it has disadvantages. What are at least two of these?

One of the biggest $--$ and most frequent $--$ problems teams run into is running out of working capital. This leads to punitive emergency loans $($and is bad business ;$-).$ If needed, refresh yourself on the definition of working capital and then, from the Capstone Courier from Round $0.$

$5.$ What is your working capital going into practice round $1$ using the Capstone Courier from round $0?($Define your working capital and show your work.$)$