Question: ( This case study will be over Units 8 , 9 & 1 0 ) Conduct a PEST analysis and a SWOT analysis for Coral

(This case study will be over Units 8,9 & 10)
Conduct a PEST analysis and a SWOT analysis for Coral Divers.
What strategic issues does Coral Divers face?
Develop three strategic goals for the company. Ensure your goals are SMART.
Which metrics (KPIs) should the Coral Divers use to measure its performance? Remember to include targets and timeframes.

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