this is a case study, i want short answer please

Launched in the mid-1980s, this energy drink is alred at the corcous men and women offered in four flavours and is distributed through supermarkets and sports du media with endorsements from well-known European sports scars, currently why Incomes are high. It is priced above an equivalent non-crver soft-drink, such as Coca CORSO Zumposa is the food and drinks company based in Valenda, Spain that produces Zamo. The managers to make brand image. The board of directors has decided to focus first on South America and Asia to launch ok. The alm is for a ten per cent market share in the first year. Decisions are needed or - Price: should this reflect different werage Income levels in different countries - Flavours: does it keep the same flavours across the globe or adapt products to different markets - Packaging: should the design and colours on the cars and bottles be the same everywhere Advertising: should different adverts be used in each country or should a global advert be made with different languages added? Name and brand image: should these be changed or should a global Image and name be established ght hour, 58 minutes, 12 con Question completion Status Launched in the mid-1980s, this energy drink is aimed at fitnes concous membrud Wome between 20 VAS. ZO offered in four flavours and is distributed through wipermarkets and sports dos Advertising AG ON TW rado media with endorsements from well-known European sports stars. Currently sold only in Europe. Wevere were Incomes are high. It is priced above an equivalent non-energy soft drink, such as Coca Cola, bai To Series ARTE energy drinks Zumposao is the food and drinks company based in Valencia, Spain that produces ZUITVO. The manages to We Zumog a global brand. They know Zumnogo is seen as a Spanish drink which may not be suitable when developitve, brand image. The board of directors has decided to focus first on South Arnerica and Asia to launch a global carvav. Teve alm is for a ten per cent market share in the first year. Decisions are needed on: - Price: should this reflect different arerage Income levels in different countries? - Flavours: does it keep the same flavours across the globe or adapt products to different markers - Packaging: should the design and colours on the cars and bottles be the same everywhere? - Advertising: should different adverts be used in each country or should a global advert be made with dikerer languages added? - Name and brand image: should these be changed or should a global image and name be established? Las added Name and brand image should these be charged or should how we are QUESTIONS 1. Explain 4 different reasons why mumposswould want to enter tratama 2. Duna questions Zumposa should exmine before deciding whether todo 3. Outline 3 different strategie options for entering Asian and South American markets that he from. [3 marks] END OF CASE