Question: This is a subjective question, hence you have to write your answer in the Text-Field given below. It was discussed in class that the concept

This is a subjective question, hence you have to write your answer in the Text-Field given below. It was discussed in class that the concept of quality today goes beyond the absence of defects in a product. In the current context, quality has come to refer to the overall experience in purchasing a product, using it, and getting it serviced over its life. Using suitable examples discuss how the total customer experience constitutes quality today and how the involvement of everyone is necessary to ensure the success of an organization in the market 16]

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