This is thesis report table of content, I have chose thesis on an app/website for snack delivery
Question:
This is thesis report table of content, I have chose thesis on an app/website for snack delivery called 'Foodies'. the app will help the consumer to get the snacks like crackers business, chocolates etc. with in 25 mins of delivery. the delivery will be free.
we have our own wear house for this purpose. please write the content for these headings as soon as possible.
1.0 Introduction 1
1.1 History of the Industry 1
1.2 History of the Product 1
2.0 Market Analysis 2
2.1 Market Background 2
2.2 Market Size 2
2.3 Market Consumer 2
2.3.1 Demographics 2
2.3.2 Psychographics 2
3.0 Competition 3
3.1 Direct Competitor’s Analysis 3
3.1.1 Product 3
3.1.2 Price 3
3.1.3 Place 3
3.1.4 Promotion 3
3.1.5 Target Market 3
3.1.6 Consumer Psychology 3
3.1.7 Branding Strategy 3
3.1.8 Marketing Strategy 3
3.1.9 Promotional Strategy 3
4.0 Marketing Strategy 4
4.1 SWOT 4
4.1.1 Strengths 4
4.1.2 Weaknesses 4
4.1.3 Opportunities 4
4.1.4 Threats 4
4.2 Segmentation 4
4.2.1 Segment A 4
4.2.2 Segment B 4
4.3 Target Market 5
4.4 Consumer Psychology 5
4.5 Marketing Objectives 5
4.6 Positioning 5
4.7 Brand 5
4.8 Product 5
4.9 Price 5
4.10 Place 5
5.0 Promotional Strategy 6
5.1 Advertising Objectives 6
5.2 Advertising Strategy 6
5.3 Tone of Voice 6
5.4 Inclusions/Exclusions 6
5.5 Budget 6
5.6 ATL Activities 6
5.6.1 Traditional Marketing Activities 6
5.6.2 Digital Marketing Activities 6
5.7 BTL Activities 6
5.8 Media Plan 6