This some marketing practice i am not sure answer please help me.

26. A proper promotional mix is one that: a. does not use advertising. b. entails indirect, one-way communication. c. works for all products of a company. (1. meets the needs of a target market. 27. A benet of advertising is that: a. it has a very low cost per contact. b. it facilitates consumer empowerment. c. it provides opportunity for immediate feedback from consumers. d. it creates a long-term, committed relationship between a salesperson and a customer. 28. SuperPure, a multimillion-dollar bottled water company, donates regularly to various environmental organizations. It periodically issues press releases outlining the latest environment-friendly methods used in its plants. The customers of SuperPure feel good to be associated with the brand name. Which of the following elements of the promotion mix does SuperPure's effort exemplify? a. Advertising b. Personal selling c. Sales promotion (1. Public relations 29. Traditional marketing media offer a mass media method of interacting with consumers, whereas social media offer more one-to-one ways to meet consumers. a. True b. False 30. One of the implications of social media for marketers is that they must realize that they often do not control the content on social media sites. a. True b. False 31. In social media, negative comments and complaints can illuminate unknown brand aws. a. True b. False 32. To the consumer, price is the cost of something. a. True b. False 33. Prot maximization means striving for prots that are satisfactory to the stockholders and managementin other words, a level of prots consistent with the level of risk an organization faces. a. True b. False 34. Status quo pricing is a pricing objective that maintains existing prices or meets the competition's prices. a. True b. False 35. The greater the number of different uses for a product, the more inelastic demand tends to be. a. True b. False 36. Dynamic pricing is most useful when the capacity of a product or service cannot be xed well in advance. a. True b. False Indicate the answer choice that best compZetes the statement or answers the question. 37. Dynamic pricing is used to: a. implement bait pricing to get more loyal customers. b. perform price discrimination among customers. c. adjust prices over time to maximize a company's revenues. d. attain price equilibrium. 38. Demand for a product will be inelastic if: a. its price is so low that it is an inconsequential part of an individual's budget. b. the product has a number of different uses. c. many substitute products are available in the market. d. the product can be repaired and replaced or prolonged in its use. 39. Identify a true statement about yield management systems. a. They determine the availability of product substitutes in industries that are experiencing rapid change. b. They use a software that employs techniques such as discounting early purchases and limiting early sales at these discounted prices. c. They predict necessary service levels required to achieve revenue goals. d. They determine whether it is fmancially more feasible to buy a new product or repair a broken one. 40. Which of the following statements is true about yield management systems (YMS)? a. They are used to eliminate the problem of simultaneous production and consumption from services. b. They are used only in service industries. c. They are complex pricing systems used to establish price equilibrium. (1. They are used to make protable use of the unused capacity of perishable goods. 41. A cost that changes with the level of output is called a(n) . a. liquid cost b. variable cost c. independent cost d. indirect cost 42. does not change as output is increased or decreased. a. Marginal cost b. Dependentcost o. Fixed cost d. Opportunity cost 43. is a pricing policy whereby a rm charges a relatively low price for a product when it is rst rolled out as a way to reach the mass market. a. Penetration pricing b. Price skimming 0. Price discrimination d. Status quo pricing 44. A price skimming strategy is most often used for a new product when: a. competition in the market is abundant. b. customers are unwilling to spend a large amount of money on the product. c. its supply is greater than its demand. (1. the product is perceived by the target market as having unique advantages. 45. Brandont Inc., a machinery manufacturing company, noticed that it was receiving fewer orders than usual. In order to maximize prots with its existing few orders, it attempted to reduce costs by operating more efciently. In this scenario, which pricing objective did Brandont Inc. employ? a. A prot-oriented pricing objective b. A cash maximization pricing objective c. A status quo pricing objective d. A sales-oriented pricing objective 46. Explain the relationship between price and quality of a product that affects a purchase decision. 47. Compare price skimming and penetration pricing