This week we are talking about integration for a competitive advantage. Please watch the following video and post commentaries on it for this weeks discussion:

Ray Anderson: The Business Logic of Sustainability

At his carpet company, Ray Anderson has increased sales and doubled profits while turning the traditional "take / make / waste" industrial system on its head. In a gentle, understated way, he shares a powerful vision for sustainable commerce. The talk was presented at an official TED conference, and was featured by their editors on the home page.