Question: Tim Cook's Leadership at Apple Case Study. Explain Apples basic business model, and how it has changed (if it has) during the last five years

Tim Cook's Leadership at Apple Case Study.

  1. Explain Apples basic business model, and how it has changed (if it has) during the last five years under Tim Cooks leadership.
  2. What is your assessment of Apples financial performance over the last few years under Tim Cooks leadership? Use the information in chapter 4 and Table 4.1 in chapter 4 of your text as a guide for assessment.
  3. How would you rate Tim Cook in terms of the three key managerial areas used to build and organization as shown in figure 10.2 in Chapter 10 in your text? Which areas do you think he needs to improve, if any?
  4. What key issues do you think Tim Cook needs to address to keep Apple successful in the future?

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