Question: Time left 0 : 4 3 : 2 4 Developing a positioning statement is a key managerial activity. What is the benefit of doing this?

Time left 0:43:24
Developing a positioning statement is a key managerial activity. What is the benefit of doing this?
Select one:
a. to promote the brands you are selling
b. to understand the process of marketing
c. to segment and target your customers
d. to know how the business will compete in a given market segment
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Time left 0:43:24 Developing a positioning statement is a key managerial

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