To answer the prompts, refer to the articles "Configuring Value for Competitive Advantage: On Chains, Shops, and Networks" and "Value Co$-$production: Intellectual Origins and Implications for Practice and Research".

Household items such as furniture $($office and home$),$ bicycles, exercise equipment, and so on can be purchased in traditional $($completely constructed$)$ form from retail stores. Companies like IKEA and FloydLinks to an external site. have been quite successful in supplying DIY $($do$-$it$-$yourself, or assembly required$)$ versions in specific market sectors$.$ To remain competitive, organizations that provide DIY alternatives have redesigned their operations processes to develop and enhance the value of their products and services.

Respond to the following prompts.

Discuss $($with examples$)$ how DIY product companies can use value chain configuration to create value for their customers?

Discuss $($with examples$)$ two drawbacks of adopting value co$-$production models for DIY product makers?