Which of the following statements is not true regarding new product development? In many fast-paced industries,...
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Which of the following statements is not true regarding new product development? In many fast-paced industries, new product development is a competitive necessity. The key to successful new product development strategy is to develop products that aren't simply "me-too" products. When new product development is properly executed, there is tremendous upside potential. New product development involves designing, producing, and selling new products as a means of increasing firm revenues and profits. In general, developing new products is a low-risk strategy. Which of the following statements is not true regarding new product development? In many fast-paced industries, new product development is a competitive necessity. The key to successful new product development strategy is to develop products that aren't simply "me-too" products. When new product development is properly executed, there is tremendous upside potential. New product development involves designing, producing, and selling new products as a means of increasing firm revenues and profits. In general, developing new products is a low-risk strategy.
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ANSWER In general developing new products is a lowrisk strategy The ... View the full answer
Related Book For
Financial and Managerial Accounting the basis for business decisions
ISBN: 978-0078111044
16th edition
Authors: Jan Williams, Susan Haka, Mark Bettner, Joseph Carcello
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