To overcome the potential problems associated with the "what the hell effect", people could do which of the following?

Reframe inhibitional goals $($I want to stop smoking$)$ to be more acquisitional $($I want to increase the number of days when I don't smoke$)$

Reframe acquisitional goals $($I want to be healthier$)$ to more specific inhibitional goals $($I want to lose $40$ pounds$).$

Measure progress toward inhibitional goals using more distal subgoals or endgoals only, to avoid frequent failure feedback that might reduce self$-$efficacy $($measure progress weekly or monthly, rather than daily$).$

Both the First and the Third strategies are recommended $($Reframe inhibitional goals to be more acquisitional, and Measure progress toward inhibitional goals using more distal subgoals or endgoals only$).$