To urban$-$dwelling, educated tech$-$savvy consumers, when they use Zipcar, car$-$sharing service, instead of owning a car, they save money while reducing their carbon footprint. What is effective about this position statement?

Responses

it addresses all five key elements of an effective position statement.

it addresses all five key elements of an effective position statement.

it addresses the elements of the larger car market.

it addresses the elements of the larger car market.

it positions itself by addressing the mind of the manufacturer.