To write a report for this homework you have two options: 1. Pick any example of an industry or company that you're familiar with that they merge with global market and write about their strategies and marketing plan to market their product in overseas markets. 2- You can imagine yourself as a management of a company that wants to have market share in global market. For example you are the global brand management for Heinz ABC. Your job is to successfully bring ABC chilli sauce (sambal oelek) to the US market from Indonesia, where it is very successful. This is a hot & spicy sauce made from a blend of tomatoes, chiles, vinegar, sugar and spices. This ketchup-like sauce is a great condiment and is perfect for dipping appetizers, and can be added to any food/ dish to boost its flavor. Any of the options that you choose you need to explain how the company make a plan to market it. You will want to mention: a. How the company assesses global market b.Who to target (what is the best way to present ("position") the product to US consumers against any competition that you may be aware of?) c. What the product would look like when launched (product strategy) including its name. packaging, size, and uses of the product (you may want to look at the competition the product is already available here, from smaller marketers), d. A suggested price, e. How the product would be advertised promoted so that the target market hear about it, and