Question: Topic: The Competitive Environment: Scanning And Analysis Objectives: Identify personal skills and assets that will create a competitive advantage in the job market. Determine key

Topic: The Competitive Environment: Scanning And Analysis
Objectives:
Identify personal skills and assets that will create a competitive advantage in the job market.
Determine key activities that will contribute to the achievement of professional goals.
QUESTIONS
Describe a historical situation where a failure to assess and correctly interpret the external environment resulted in a business' failure.
What elements of the external environment were missing?
How might the company have corrected this oversight?

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