Question: Total points: 6 / 2 5 Attempts left: 2 Conrad Margolis is the owner of Conrad's Rad Rides, a used - car dealership. Conrad employs
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Conrad Margolis is the owner of Conrad's Rad Rides, a usedcar dealership. Conrad employs five sales associates, and he expects them to be aggressive in their sales tactics. Conrad requires sales associates to approach the customer as soon as the customer arrives at the dealership, overcome any objections the customer has to purchasing the vehicle, and ask for an immediate sale. Corlrad also demands that if a sales associate is having difficulty closing the sale, they must turn the customer over to him for further "encouragement." Which marketing management philosophy best applies to Conrad Margolis and Conrad's Rad Rides?
Societal marketing orientation
Sales orientation
Production orientation
Market orientation
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