Question: Towards an integrated product design for environment: Greener Electronics In 2 0 1 7 , Greenpeace published a revised Guide to Greener Electronics. The guide

Towards an integrated product design for environment:
Greener Electronics
In 2017, Greenpeace published a revised Guide to Greener Electronics. The guide examines
three areas of sustainability metrics: renewable energy and climate change, sustainable design
and resource use, and hazardous chemical elimination: products and supply chain. Among the
seventeen companies assessed, only four companies (Fairphone, Apple, Dell, HP) scored A, B
or B in these metrics, indicating significant improvements are still lacking among most global
electronics manufacturers.
Fairphone is a small manufacturer of mobile or cell phones that largely focuses on European
markets. Its main aim is to design a phone and a supply chain to build it that does not exploit its
workers or the planet. By relying on modular design, the company demonstrates that it is
possible to make it easy to repair and upgrade mobile phones. The unique solution Fairphone
offers is the design that improve product longevity, recycling and re-used of closed-loop
materials, facilitated by a takeback programme for all EU customers.
Fairphone reportedly uses 50 per cent of recycled plastics and tungsten. Its efforts to publish
detailed materiality assessment reports drove the electronic sectors to confront the social and
environmental impacts of ten prioritized materials: copper, cobalt, gallium, gold, indium, nickel,
tantalum, tin, tungsten and rare earths. Some of these materials are conflict minerals that might
directly or indirectly support non-state armed groups in the mining countries, threaten the health
of workers during the extraction and processing activities, and involve child or forced labour.
These problems demand more transparency. Fairphone provides information about its supply
chain in a map, detailed life-cycle analysis, restrictions on hazardous chemicals inside its phones.
Fairphone has eliminated some hazardous materials such as PVC and those required by the
Restriction of Hazardous Substances Directive (RoHS). Greenpeace urged Fairphone to publish a
complete restricted substances list for both product and process chemicals.
Membership of the Clean Electronics Production Network (CEPN) also means Fairphone has
committed to zero exposure of workers to toxic chemicals in the electronics production process.
Apple has invested heavily to use 100 per cent renewable energy to power its data centres, and it
is among the first companies to succeed in extending this commitment to its suppliers upstream.
A significant ambition Apple announced is the elimination of the reliance on mining of new
minerals through using 100 per cent closed-loop sources. One big challenge Apple faces is that
the design of its devices does not make it easy to repair or upgrade them, meaning the lives of the
devices cannot be extended easily. This strategy makes it easier to pick and choose the latest
technologies, risking Apples environmental reputation and the potential switch to a repairable
and module mobile phone design. Even though Apple offers a takeback scheme, it was not able
to fully disclose the returns of used materials to its devices and their recycling contents.
Apparently, the must shred agreement with its partners means some recycled phones are
destroyed rather than being repaired or refurbished. Apple needs to be more transparent about its
progress toward its closed-loop ambition, by reporting the total resource consumed and the
amount of material obtained and used from the closed-loop material flows. There is also a need
to rethink the design of the devices instead of relying on the use of proprietary screws and
adhesive that make it harder to disassemble. Pressure from the right to repair legislation in
several US states is mounting. In the EU the initial focus on right to repair fridges, freezers,
dishwasher, washing machines and televisions can be extended to mobile phones and
computers. Apple would need to rethink how its phones are designed, repaired, upgraded,
disassembled for recycling.
Apple has lots of experience in designing its laptops for disassembly. Despite its design of the
LIAM robot that can disassemble one iPhone model, many new iPhones are designed to be
impossible to disassemble. Apple publishes a list of its top 200 manufacturing suppliers, it
publishes a product restricted substances list (PRSL) and manufacturing restricted substances list
(MRSL). Apple was among the first companies to eliminate the use of PVC and has now gone
beyond the RoHS requirements. Many other electronics manufacturers assessed by Greenpeace
either failed to publish any details or provided a list of selected supplies.
Among the companies rated as D or F, Greenpeace named Amazon, an online retailer (also as
an electronics manufacturer) that requires significant improvement in all energy, design and
chemical criteria. Given its market size, Amazon is a large manufacturer of Kindle e-readers,
Fire T

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