Question: Problem Framework: The data represents the genre of books purchased by people at Sogang Bookshop. The types of genres are children's books, youth books, cookbooks,

Problem Framework: The data represents the genre of books purchased by people at Sogang Bookshop. The types of genres are children's books, youth books, cookbooks, do-it-yourself books, reference books, art books, geography books, Italian cookbooks, Italian atlases, Italian art, and books about Florence. A " 1 " signifies that customer has purchased a book from that genre, whereas a " 0 " signifies that a customer has not made a purchase in that genre. If the bookshop owner can understand the purchase patterns of his customers, the owner can display certain genres of books together to belp increase sales. Task: Download the Excel file, Book_Purchase,xlsx from Cyber Campus. Please do the following: - Go to the Data Mining Ribbon ? Association Rules - Under input options: - Insert the data range (A1:K2001) Check that "first row contains headers" is selected Check that "data in binary matrix format" is selected - Set minimum support to 100 transactions Set minimum confidence to 90 Assignument Question: - Q1: From the results report the first 5 rules. Of all the rules in the report please determine which is the best rule and provide and interpretation of that rule

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