Trying to create for Nissan with a family demographic and A customer of Nissan are middle-income group
Question:
Trying to create for Nissan with a family demographic and A customer of Nissan are middle-income group individuals in the age group of 25- 45 years who are looking for a family vehicle. My hypothesis is these 3:Introducing a new family vehicle will increase sales for Nissan. , Introducing cutbacks will decrease costs and increase profit. , Introducing a new marketing campaign will increase awareness and the probability of getting new customers.
What is the size of the (minimum) sample you will need to test your hypothesis?
How will you sample from this population?
Sampling frame: where will you find the sample?
What is your sampling approach? (probability or a non-probability) That is, how will you recruit them?
If you chose probability sampling, is it a random, systematic, stratified, or cluster sampling approach?
If you chose non-probability sampling, is it a judgmental, snowball, convenience, or quota sampling approaches?
Be sure to tell me why you select the sampling method.
Survey method (5 points)
State the survey methods (i.e., personal interview, telephone, email, online, etc.) for your research problems.
Clearly state why the select method is the best for your research project.
Prepare a questionnaire that accomplishes your research questions (40 points) § Be sure to use the rules of writing good questions when you write your survey.
The survey should have questions that are linked to your hypotheses.
In addition, you should also be sure to include some demographic questions.
I suggest about 10-15 items per questionnaire excluding demographic questions.
I will evaluate how well the questionnaire accommodates research issues and how well you have survey questions writing down.
Elementary Statistics A step by step approach
ISBN: 978-0073386102
8th edition
Authors: Allan Bluman