Question: Tuff Tools knows that it spent $ 2 0 , 0 0 0 to advertise its new line of tools, but the total revenue it

Tuff Tools knows that it spent $20,000 to advertise its new line of tools, but the total revenue it made on the tool line was $90,000. Comparing these two numbers ylelds the metric known as
rate of trial.
revenue per ad dollar.
reach.
frequency.
marketing ROI.
Tuff Tools knows that it spent $20,000 to advertise its new

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