TUTORIAL 2 Buying, Using and Disposal

I need help for number 4 please. Thank you

Activity 2: How do you Buy and Dispose of Products?

Chapter 10 Buying, using and disposing (~650 words)

Learning Objectives

Upon successful completion of this tutorial, students should be able to:

• explain their own consumption style and show how it might affect their purchase decisions
• demonstrate the importance of managing expectations to customer satisfaction
• summarise the possible outcomes of purchase decisions (dissatisfaction, cognitive dissonance)

PURCHASE MADE: SAME THROUGH OUT Portfolio TYPE HERE

1. How or did you think about the products disposal? (~50 words) Yes, I did. The reason I wanted to purchase new clothing was because my old clothes were too big to wear. I wanted to dispose my old clothes by giving them away to my family and friends, and donating some to orphanages who are in need. (Bianchi & Birtwistle, 2011)

2. How or did the company communicate the products production or disposal to you? (~25 words)

Tommy Hilfiger talks about how it is very common to find counterfeit products of their brand on their website as criminals easily imitate their products.

3. Do you think your disposal behaviour is more influenced by your attitudes, beliefs and opinions or by the specific situation? Why? (~200 words)

I personally feel that disposal behaviour is more influenced by a specific situation.

When we relate it to disposing fashion items (clothing), consumers tend to dispose their clothes for several reasons such as the clothing has an outdated style, size of the clothing is either too big or small, and some consumers may be a little bored of wearing the same clothes for the longest time. This shows that consumers of fashion items are more influenced by a specific situation to dispose their clothes.

4. How did each of these factors influence your purchase and disposal behaviour?

(~75 words for each)

Demographic

Psychology

Social Status

Culture

Economic Status