Two page Case Study with three citations

1. Perform a strategic analysis. To perform an analysis, you must employ the tools of Strategic Analysis introduced in Chapters 3 & 4 of the textbook. Summarizing the facts found in the case is NOT an analysis. Strategic analysis of those key issues utilizing tools and techniques presented in the text (using tables and charts if appropriate). A Guide to Case Analysis is available on page CA-2 of Crafting & Executing Strategies 20th ed.

Analytic Tools include but not limited to:

five forces framework, the

value net,

driving forces,

strategic groups,

competitor analysis, and

key success factors

ratios

SWOT analysis

2.Synopsis of the major case facts, key problems, and strategic issues that management needs to address

Components of Macro-Environment

Political Factors

Economic Conditions

Sociocultural Forces

Technological Factors

Environmental Forces

Legal and Regulatory Factors