Question: Two years ago, Electronic Arts, the secondlargest U.S. video game company, ran on promises. Developers pitching a feature for a big game had to produce
Two years ago, Electronic Arts, the secondlargest U.S. video game company, ran on promises. Developers
pitching a feature for a big game had to produce a cool video to win approval from the bosses. They were
then left alone for months, until it was too late to fix any problems, says Ian Milham, one of the companys
creative directors. He describes the philosophy as make a trailer that promises a lot and then dont show
anyone until its perfect.
Often it wasnt. Several of EAs biggest 2013 releases, including entries in its SimCity and Battlefield franchises, were so bugridden on release that they crashed game servers and were essentially unplayable for days or weeks before they were fixed. EAs sports games have become Internet punch lines, thanks to videos of glitches trapping digital athletes in anatomically impossible positions.
3. Find two or more sources with contrasting viewpoints on the same issue. Discuss the main differences
between these sources.
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